رسالة كن انت movement is hiring a Digital Marketing Director who is aligned with our bold vision and mission to order our marketing strategies, lead change, define and manage our objectives, expand the online sales with the WhatsApp system, and build the marketing and sales department from almost the scratch.
We are a small team, so we are looking for a manager that is experienced enough to build, and passionate enough to roll up his/her sleeves and do the actual work while creating the marketing department.
Why working with us:
Simply because we are changing the world! Yes we are, and doing it with style, elegance, and crystal clear vision and mission.
We are not just a company trying to have a mission. We are a powerful mission and movement at heart, organizing its work as an entrepreneurial venture. So working with us means that you are part of a mission that is changing the world!
While the movement started in 2016 led by just one person, Ehab, with boldness and a love for change, we have grown to reach millions of followers on social media, including 1.6 million on Facebook, and thousands of students around the world attending our sold out courses live and online.
We are here to shift the personal and collective consciousness in the Arab world towards authentic expression, and empower people to become real leaders from inside-out. We lead with a clear mission to awaken million enlightened leaders in the Arab world, who are capable of creating tangible change at all levels.
What kind of person we are looking for:
At this point of our evolution, we need to order our products through clear and solid marketing plans and funnels, and innovate new ways of attracting bigger audiences and generating more sales.
Thus we need a leader who is an expert in digital marketing, sales oriented, capable of initiating change, and can assess probabilities and develop complex strategies. A manager who is innovative enough to lead the change, and passionate enough to pull his/her sleeves up and do the actual work, while building the marketing department from almost scratch.
So please apply if you feel aligned with our vision, and have solid experience as a digital marketing director/manager with at least 3-5 years experience.
(please DO NOT apply unless you have read all the details in this post)
The role will include:
Launching and managing the WhatsApp business:
- Building the WhatsApp business funnels and strategies, connecting it with landing pages.
- Running effective sales campaigns over WhatsApp business, for different markets and avatars.
- Setting clear sales targets for the WhatsApp business, and make sure they are achieved.
Leading and Managing the online marketing campaigns:
- Managing all the online campaigns, with clear funnels, and smooth sales direction.
- Ordering all the funnels together in a clear value ladder for the customers, to have constant leads and sales all year long.
- Standardizing the marketing campaigns, so it’s ready to be launched and duplicated every time.
- Optimizing all the language of the landing pages to be more efficient, persuasive, and highly converting.
- Sometimes writing the copy for specific campaigns and public announcements
Planning, innovating, and market research:
- Creating policies and clear objectives for the marketing department
- Building a yearly marketing plan, with detailed tasks and targets, and holding the organization accountable to it.
- Leading an in-depth research to build clear avatars for the different types of customers, and consistently upgrading them, thus understanding our audience more and more
- Generating results, as well as reports and guidelines after each campaign, to optimize the results after sales.
- Expanding and tapping into new markets and opportunities.
- Identifying the latest trends and technologies affecting our industry and assessing different probabilities.
- Analyzing the competitors on the field, and defining our unique selling propositions.
- Evaluating important metrics that affect our website traffic, sales, and target audience.
Social media:
- Creating cohesive strategies and direction for marketing over social media.
- Maintaining the flow from the social media pages to the final sales point.
- Helping to grow our brand’s reach, influence and sales, generating new leads and subscribers
- Creating an effective marketing strategy for the products over all social media pages.
Managing and Coordinating with other departments:
- Aligning our marketing strategies with our advertising agency’s direction.
- Feeding information and improvising solutions with the advertising agency for each campaign.
- Preparing accurate reports on our marketing campaign’s overall performance.
- Monitoring the campaigns budgets.
- Managing directly with the VIP sales department, to systemize the sales process and create constant leads for them.
- Ensuring the customers are happy with the overall products and services, including our customer care department
Building the Marketing department:
- Creating a solid strategy for the marketing and sales department with clear direction, tasks and growth plan.
- Aligning the brand’s vision, mission and style with the marketing direction, to create a cohesive vision
- Create long term plan to reach our vision for 2030
Apply if you:
- Are someone who is aligned with our vision, and wants to create a better world for humanity.
- Have a solid experience of 3-5 years at least as a digital marketing director/manager.
- Understand the WhatsApp business, or similar mass messaging programs, and how to build campaigns there.
- Have In depth knowledge in both digital marketing and mass selling.
- Are somehow experienced in building a marketing department from scratch.
- Are able to run effective digital campaigns that convert into sales (full understanding of the online sales flow)
- Have great leadership skills, and a mastery in copywriting to use persuasive words for influence and selling (in Arabic).
- Are innovative and up to date on the latest trends and technologies in digital marketing.
- Have a great eye for branding
- Understand the general social media platforms, and their best practices.
Why to work with us:
- Guaranteed sense of meaning and purpose, you will go to sleep daily knowing that you are changing the world (and I mean for REAL!)
- You will have the opportunity to build a whole marketing department from scratch
- You can work remotely from any place in the world
- You will work in a conscious environment, with a small and super passionate team, who believe in what we offer, and are addicted to growth
- Access to life-changing material, to evolve your mind and consciousness
- Being part of a global community that wants to grow, evolve, and change the world for better
How to apply
Please send an email with the subject line “MARKETING MANAGER” and include in it:
1) your CV
2) 3-4 minutes video (NOT more than 4 minutes) answering these questions:
*Why are you interested in this position, and working with رسالة كن انت ?
*What makes you a great and more preferable candidate than others?
* What are the results you’ve created so far that you’re proud of?
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